A UX case study focused on solving everyday problems for riders through intuitive digital cluster design.
Two-wheeler commuters face several friction points in their daily rides. My goal was to identify and solve these usability issues to create a safer and more seamless experience.
Riders struggle to get out of the house due to steep slopes, especially without a hill-hold feature.
Basic functions (especially on LCDs) provide poor feedback, leaving riders unsure if a command was registered.
Simple tasks often require too many steps to complete, distracting the rider.
Users confusingly miss basic belongings on their way to work.
I conducted one-on-one interviews with users to gather qualitative data. The follow-up questions revealed deep frustrations with existing cluster interfaces.
Following these interviews, we conducted Field Research to benchmark existing solutions:
To address navigation fatigue, I introduced "Quick Settings" and a new feature called "Smart Touch".
Quick Settings: Access standard features like Brightness, Theme, and Bluetooth toggle instantly.
Smart Touch: Enables completing tasks directly on the Home Screen. For example, holding the 'Trip' button for 3 seconds resets it, with a visual loading indicator to provide the missing feedback.
During testing, users struggled to navigate because they weren't aware of the "Smart Touch" capabilities. The hidden nature of the gestures was a barrier.
Once users were taught the feature, they loved it. The time to complete tasks dropped significantly.
To bridge the knowledge gap, we added an onboarding popup screen that educates the user about Smart Touch features when activated, ensuring discoverability without compromising the clean UI.
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